Etiket arşivi: MBA

Master Thesis 13 – CEM in Online Private Shopping – Return

TweetIf the customer liked the product, he can enjoy it for the rest of his life. However, if he didn’t like it for some reason, than the experience of this customer for this purchase is not terminated. Naturally, this step … Okumaya devam et

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Master Thesis 12 – CEM in Online Private Shopping – Delivery

TweetThe common practice is that the delivery is completed, on the average, in a week after the campaign is over. While all the private shopping sites are trying to reduce this time period, it is observed that this period is … Okumaya devam et

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Master Thesis 11 – CEM in Online Private Shopping – Payment

TweetDuring payment, customers enjoy the gift cards that they received either instantly, which are for a specific campaign or from the first purchase of a member they have invited. Instant gift cards can only be used for a couple of … Okumaya devam et

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Master Thesis 10 – CEM in Online Private Shopping – Shopping

TweetShopping part is the most important part of the private shopping experience. We have mentioned about the “sold out” notice seen frequently during navigation. In a conversation, an employee of Markafoni mentioned that first two hours are the peak times … Okumaya devam et

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Master Thesis 9 – CEM in Online Private Shopping – Navigation

TweetThe experience begins by the customer reviewing the e-bulletin that announces the campaigns of that day posted through e-mail. Toygar, made an interesting point about that issue. She stated that most of the e-mails sent to the members are read, … Okumaya devam et

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Master Thesis 5 – What makes online private shopping “private”

TweetPrivate Shopping Definition of online private shopping Online private shopping is a derivative of e-commerce. These sites are serving in vertical market that is narrow and deep. Customers are limited to the people who shops online and are interested in … Okumaya devam et

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MBA bana ne kattı

MBA’de akademik olarak pek çok şey öğrendim ama hayata dair daha çok şey öğrendim. Okumaya devam et

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